Ryan Zhu is living at Helsinki Airport23.10.2017
Chinese actor Ryan Zhu lives at Helsinki Airport for 30 days. How is his #LIFEINHEL?
Helsinki Airport wants to prove that they are the best airport in the world and the fastest connection between Asia and Europe. Finnish airport operator Finavia’s marketing campaign #LIFEINHEL is a combination of reality TV, social media and game shows.
Ryan Zhu goes through daily challenges and gets familiar with the Finnish way of life. If he lives the whole month at the airport he will win a trip to Lapland. The adventure is broadcasted on social media on a daily basis.